London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

While Baume & Mercier watches are highly respected for their craftsmanship and timeless design, they do not typically appreciate in value like brands such as Rolex or Patek Philippe. However, they provide excellent value for money in terms of Swiss quality and aesthetics. If you're buying a Baume & Mercier for its beauty, craftsmanship, and personal use rather than investment, it can be a satisfying purchase.

No, Baume & Mercier watches are not made in China. The brand is known for its Swiss heritage and craftsmanship, and all of its watches are Swiss-made. Baume & Mercier adheres to the "Swiss Made" label, meaning that their timepieces are manufactured, assembled, and quality-controlled in Switzerland, in accordance with strict industry standards.

Choosing between Bvlgari and Cartier depends on personal preferences. Bvlgari is known for its bold, avant-garde designs and distinctive Italian flair, especially with collections like Serpenti and Octo. Cartier, on the other hand, is known for its timeless elegance and classic designs, such as the Tank and Santos collections. Both brands offer luxury craftsmanship and high-quality materials, so the decision comes down to whether you prefer Bulgari’s innovative style or Cartier’s classic sophistication.

Both Breitling and Tudor are well-respected luxury watch brands, and the choice between them often comes down to style and use. Breitling is known for its aviation and diving watches, with a focus on chronographs and bold designs. Tudor is celebrated for its heritage and connection to Rolex, offering more classic and understated designs.

In terms of craftsmanship, both are on par, though Breitling is known for its technical prowess, especially in chronograph movements, while Tudor is praised for its in-house calibers and durable sports watches like the Black Bay and Pelagos. The decision ultimately depends on your preference for style and specific watch functions.

Chopard is consistently ranked among the top luxury watch brands in the world. Known for its innovation in both jewelry and watchmaking, particularly with its L.U.C. collection, Chopard is considered a symbol of high-end Swiss horology. While it may not rank alongside ultra-high-end brands like Patek Philippe or Audemars Piguet in terms of investment value, it holds its place as a leading name in luxury and elegance.

Hublot watches are favored by numerous celebrities, including Jay Z, Kobe Bryant, Usain Bolt, and Kylie Jenner. The brand's bold designs and luxurious appeal make it a popular choice among the rich and famous, further cementing its status as a leading luxury watchmaker.

 

The most affordable Rolex watch typically starts around $5,000 / £4,000. This price reflects the brand's commitment to superior quality and the precision of Swiss craftsmanship. Buyers are investing not only in a luxury timepiece but also in a product built to last for generations.

Hublot watches generally hold their value well, especially limited editions and models made from unique materials. The brand's strong reputation in the luxury market and its association with high-profile individuals contribute to its watches maintaining or even increasing in value over time, making them a solid investment for collectors.

 

The Diamond Box

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114 Ballards Lane, Finchley Central, London 02088383655

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