Rolex, Cartier Luxury Watches & Jewellery North London

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TheDiamondBox - 2023's Best Luxury Watch Retailer - London

The Diamond Box is London's 'Best Luxury Watch Retailer' two years in a row, as voted by you

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Luxury Watches, Diamonds & Jewellery

Our women's luxury Watches & Jewellery are made to be cherished. Shop with style

Discover our collection of luxury watches

Shop men's fine Watches & Jewellery at The Diamond Box

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Virtual Showroom Experience

Book a video call with a member of our team to take a closer look at selected items

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New In Watches

Chanel J12 39mm Black Ceramic Bracelet H0685

£2,295

Rolex Cosmograph Daytona 40mm Stainless Steel Oyster 116520 2010

£16,950

IWC Pilots Chronograph Top Gun 44mm Black Ceramic IW389001 2017

£4,995

Rolex DateJust 36mm Steel & 18ct Yellow Gold Jubilee 126233 2022

£11,995

Rolex DateJust 36mm Stainless Steel Jubilee 16233 1993

£5,195

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2025

£10,250

New In Watches

Chanel J12 39mm Black Ceramic Bracelet H0685

£2,295

Rolex Cosmograph Daytona 40mm Stainless Steel Oyster 116520 2010

£16,950

IWC Pilots Chronograph Top Gun 44mm Black Ceramic IW389001 2017

£4,995

Rolex DateJust 36mm Steel & 18ct Yellow Gold Jubilee 126233 2022

£11,995

Rolex DateJust 36mm Stainless Steel Jubilee 16233 1993

£5,195

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2025

£10,250

Free Jewellery Cleaning While You Wait

As proud members of the National Association of Jewellers, we know that your pieces should exhume elegance with every wear.

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New In Jewellery

Cartier LOVE Bracelet Classic Model 4 Diamond, White Gold Size 17

£6,995

18ct Yellow Gold Diamond Cluster Ring 1.00ct

£945

9ct Yellow Cubic Zirconia Ring 2.9g

£170

18ct White Gold Double Diamond Eternity Band 0.15ct

£945

Boucheron 18ct Mixed Gold Diamond Quatro Classic Ring Size 56

£2,645

Audemars Piguet Gold And Pavé Diamond Royal Oak Cufflinks

£4,195

New In Jewellery

Cartier LOVE Bracelet Classic Model 4 Diamond, White Gold Size 17

£6,995

18ct Yellow Gold Diamond Cluster Ring 1.00ct

£945

9ct Yellow Cubic Zirconia Ring 2.9g

£170

18ct White Gold Double Diamond Eternity Band 0.15ct

£945

Boucheron 18ct Mixed Gold Diamond Quatro Classic Ring Size 56

£2,645

Audemars Piguet Gold And Pavé Diamond Royal Oak Cufflinks

£4,195

Visit Us

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, Finchley Central, London

0208 838 3655

The Diamond Box has been North London's distinguished destination for luxury watches and gold jewellery since 1997. We have expertly curated the world's most prestigious brands and exceptional pieces for three generations. Our collection includes iconic timepieces by Rolex, Cartier, Patek Philippe and many more. We are also an expert jeweller offering exquisite gold and diamond jewellery. Our bespoke jewellery creations are designed and handcrafted by experienced craftsmen.

We pride ourselves on building lasting relationships with our clients, offering discrete consultations and expert advice on every purchase. Visit our London boutique to experience our exceptional collection first hand, where our team of experts awaits to guide you through your luxury journey.