London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

TAG Heuer and Rolex are both esteemed Swiss watchmakers, but they cater to different markets and have different brand philosophies. Rolex is often considered a symbol of luxury and prestige, known for its precision, durability, and timeless designs. TAG Heuer, while also producing high-quality watches, is particularly renowned for its association with motorsports and innovation in chronographs. Whether one brand is "better" than the other is subjective and depends on personal preferences regarding style, heritage, and the intended use of the watch.

The Panerai Luminor is arguably the most sought-after collection. Specifically, models like the Luminor Submersible and Luminor Marina are highly popular due to their robust build and iconic design. Limited-edition models and historical pieces, such as the Luminor 1950, are particularly coveted by collectors. The demand for Panerai watches often increases with special editions and collaborations, further enhancing their desirability.

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

To verify if a Chanel watch is real, check for these key indicators:

  • Serial Number: Authentic Chanel watches come with a unique serial number engraved on the case back.
  • Materials and Weight: Chanel watches use high-quality materials like ceramic and sapphire crystal. A genuine Chanel will have a solid, luxurious feel.
  • Logo: Ensure the Chanel logo is crisp and cleanly printed or engraved.
  • Movement: Real Chanel watches have Swiss-made movements, which should function smoothly and precisely.
  • Documentation: Authentic watches come with a certificate of authenticity and proper documentation from Chanel.

It's always best to purchase from authorized Chanel dealers or have the watch authenticated by a professional.

While "Omega" as a term isn't commonly used to describe people, in certain contexts, it might symbolize someone who is unique, exceptional, or the best in their field—qualities that reflect Omega watches' reputation in the horology world.

Chopard’s high prices are justified by several factors:

  • Swiss-Made Movements: Many of Chopard’s watches, especially in the L.U.C. line, are equipped with in-house mechanical movements.
  • Use of Precious Materials: The brand uses high-quality materials such as gold, platinum, and diamonds, often ethically sourced.
  • Artistic Craftsmanship: Each timepiece or jewelry item is made with attention to detail, showcasing intricate designs and superior finishing.

This dedication to luxury and ethical craftsmanship drives the price point of Chopard watches and jewelry.

Franck Muller watches are expensive due to several factors:

  • Complex Movements: Franck Muller is known for its intricate, highly complicated movements, including tourbillons and other advanced watch complications.
  • Craftsmanship: The brand emphasizes Swiss-made craftsmanship with high-quality materials such as gold, platinum, and diamonds.
  • Limited Editions: Many Franck Muller watches are produced in limited numbers, making them rare and highly coveted.
  • Design Innovation: Franck Muller is famous for its distinctive tonneau (barrel) shape and bold, avant-garde designs, which make the watches stand out in the luxury market.

These aspects of innovation, quality, and exclusivity contribute to Franck Muller's high price point.

The Diamond Box

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114 Ballards Lane, N3 2DN, London 020 8838 3655

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