London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

One of the most iconic Piaget watches is the Piaget Altiplano, renowned for its ultra-thin design. The Altiplano collection has set numerous records for the thinnest mechanical watches in the world. Its minimalist yet sophisticated design embodies Piaget’s commitment to elegance and technical innovation, making it a symbol of the brand’s horological excellence.

Choosing between Bvlgari and Cartier depends on personal preferences. Bvlgari is known for its bold, avant-garde designs and distinctive Italian flair, especially with collections like Serpenti and Octo. Cartier, on the other hand, is known for its timeless elegance and classic designs, such as the Tank and Santos collections. Both brands offer luxury craftsmanship and high-quality materials, so the decision comes down to whether you prefer Bulgari’s innovative style or Cartier’s classic sophistication.

The name Mercier is of French origin, and it translates to "merchant" or "trader" in English. In the context of Baume & Mercier, it reflects the partnership between the founders, with William Baume representing the original Baume family, and Paul Mercier, a key figure in the brand’s modern development. The name represents the company’s blend of heritage and forward-thinking design.

Recently, some Rolex models have seen a decline in prices, particularly those that were highly demanded on the secondary market. Since early 2022, prices for certain popular models have decreased, but recent trends suggest stabilisation. Nonetheless, the demand for Rolex watches remains strong.

Spiritually, Omega signifies the end or the ultimate achievement. For Omega watch enthusiasts, this could translate into owning a timepiece that represents the peak of luxury, precision, and craftsmanship—an achievement in itself.

Piaget watches are expensive due to several factors:

  • Craftsmanship: Piaget’s timepieces are handcrafted by skilled artisans using traditional techniques.
  • Materials: The brand uses only the finest materials, including gold, platinum, and precious stones.
  • Innovation: Piaget is known for its pioneering work in ultra-thin movements, which require advanced engineering and precision.
  • Heritage: With a history dating back to 1874, Piaget’s reputation for luxury and quality adds significant value to its products.
  • Exclusivity: Limited production and the exclusivity of their designs contribute to the high cost.

The combination of these elements makes Piaget a symbol of luxury, and its watches a valuable investment.

Jaeger-LeCoultre watches are expensive due to several factors:

  • In-House Movements: JLC creates its own high-quality movements, many of which are intricate and innovative.
  • Craftsmanship: Each watch is crafted by skilled artisans in JLC’s Swiss factory, known for precise attention to detail.
  • Technical Innovations: The brand has created over 1,200 in-house movements and holds many patents, reflecting their innovation.
  • Exclusive Materials: JLC uses materials like 18k gold, platinum, and precious stones, contributing to its luxury status.

These qualities ensure that JLC watches are among the finest and most prestigious in the world of horology.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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