London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Breitling and Rolex are both renowned luxury watch brands, each with its own unique strengths. While Rolex is known for its iconic status and brand recognition, Breitling stands out with its focus on precision, aviation heritage, and innovative designs. The choice between the two depends on personal preference, with Breitling often appealing to those who value technical craftsmanship and a more adventurous spirit.

Yes, Panerai watches tend to hold their value well, particularly limited-edition models or those with historical significance. The brand’s strong following and limited production numbers contribute to its resale value. However, as with any luxury watch, the specific model, condition, and demand will influence the long-term value. Some rare or discontinued Panerai models may even appreciate over time, making them a solid investment.

Jaeger-LeCoultre (JLC) watches generally retain their value well, especially iconic models like the Reverso and Master Ultra Thin collections. While they may not appreciate as predictably as brands like Rolex, JLC watches appeal to collectors for their exceptional craftsmanship and in-house movements. Limited editions and well-maintained vintage pieces can hold or even increase in value over time, making JLC a solid choice for both enthusiasts and collectors.

Yes, TAG Heuer remains a popular and respected brand in the luxury watch market. Its strong heritage, association with motorsports, and continuous innovation in design and technology keep it relevant and desirable among watch enthusiasts and collectors. The brand's ongoing collaborations and endorsements further enhance its visibility and appeal.

IWC is highly prestigious, often seen as a symbol of Swiss craftsmanship, innovation, and heritage. The brand is respected for its sophisticated watch designs and strong connections to aviation and military history. IWC’s prestige is further cemented by its exclusive collections, such as the Portugieser and Big Pilot, which have garnered a loyal following among enthusiasts and collectors alike.

Many high-profile celebrities have been seen wearing Chopard watches and jewelry, including:

  • Rihanna – Frequently spotted wearing Chopard at red-carpet events.
  • Charlize Theron – Known to wear Chopard, especially during awards shows like the Oscars.
  • Cate Blanchett – A fan of the brand, often showcasing Chopard’s luxurious pieces.
  • Leonardo DiCaprio – Wears Chopard as part of his association with environmental and ethical luxury practices.

Chopard’s association with the Cannes Film Festival, where it has been an official partner since 1998, also cements its strong connection with celebrity culture and red-carpet events.

IWC watches are expensive due to several factors:

  • Swiss Craftsmanship: IWC is known for its meticulous attention to detail and precision in watchmaking.
  • In-House Movements: Many IWC watches feature in-house calibers, which are developed and manufactured to meet the highest standards of horology.
  • Premium Materials: IWC uses top-quality materials such as 18k gold, ceramic, and titanium, ensuring both durability and luxury.
  • Heritage and Innovation: With over 150 years of history, IWC is renowned for combining classic watchmaking techniques with innovative engineering.

These aspects of quality and exclusivity contribute to IWC's high price point.

The snake motif has become a symbol of Bulgari’s jewelry and watches, particularly in its famous Serpenti collection. The serpent represents eternity, rebirth, and seduction, making it a fitting emblem for the brand's luxurious designs. Bulgari has been using the snake symbol since the 1940s, and it has become an iconic element of the brand's identity.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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