London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

The "4 stages of Piaget's theory" pertains to the cognitive developmental stages identified by Jean Piaget, not the luxury watch brand. For clarity, Jean Piaget's stages include Sensorimotor, Preoperational, Concrete Operational, and Formal Operational stages. These stages do not relate to Piaget, the watch brand. Piaget, the luxury watchmaker, focuses on precision, luxury, and elegance rather than psychological concepts.

TAG Heuer watches are expensive due to their craftsmanship, the use of premium materials, and the brand's heritage in Swiss watchmaking. The intricate movements, often made in-house, the precision engineering, and the rigorous testing each watch undergoes contribute to the high cost. Additionally, the brand's association with luxury and its endorsements by celebrities and athletes also play a role in the pricing.

Many notable figures and celebrities wear IWC watches, including:

  • Bradley Cooper – Frequently seen wearing the IWC Big Pilot.
  • Tom Brady – NFL legend and IWC ambassador.
  • Adriana Lima – Fashion model, spotted wearing IWC timepieces.
  • Michael Jordan – Often seen sporting an IWC Portugieser.

IWC watches are worn by those who appreciate both style and precision, often favoring the brand’s technical craftsmanship and heritage.

Chopard is consistently ranked among the top luxury watch brands in the world. Known for its innovation in both jewelry and watchmaking, particularly with its L.U.C. collection, Chopard is considered a symbol of high-end Swiss horology. While it may not rank alongside ultra-high-end brands like Patek Philippe or Audemars Piguet in terms of investment value, it holds its place as a leading name in luxury and elegance.

In German, “Jaeger” is pronounced as "Yay-gur". The word means “hunter” and is a common surname in Germany and other German-speaking countries. In the watch brand context, “Jaeger” is combined with LeCoultre to reflect the brand's Swiss and German roots.

The name Bulgari comes from the surname of the brand’s founder, Sotirios Voulgaris, a Greek silversmith who established the company in Rome in 1884. The brand name reflects its Greek origins, with the spelling "Bvlgari" using the classical Roman alphabet.

Yes, Chopard is a high-end luxury brand, renowned for producing Swiss-made watches and fine jewelry. Its reputation is built on the use of superior materials, precision in watchmaking, and innovative designs. Chopard’s long-standing commitment to ethical luxury, especially with its Fairmined gold and responsibly sourced diamonds, reinforces its high-end status in the market.

Investing in a Breitling watch is often seen as worth it by those who appreciate luxury timepieces with a rich history and robust design. Breitling watches are known for their precision, durability, and aesthetic appeal. Whether for everyday wear, special occasions, or as a collector's item, a Breitling watch is a worthwhile purchase for those who value craftsmanship and timeless style.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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