London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
trustpilot
Instagram Facebook TikTok follow us

Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

Filter by Price

Min:
Max:
Filter

Rolex Day-Date 36mm 18ct Yellow Gold Presidential 118238 2000

£16,995
finance from £265.79

Rolex GMT Master II 40mm 'Rootbeer' 18ct Rose Gold Oyster 126715CHNR 2020

£29,950
finance from £468.4

Cartier De Santos ADLC 39.8mm Black Rubber WSSA0039 2025

£6,495
finance from £101.58

Audemars Piguet Royal Oak Chronograph 41mm Brown Rubber 26331OR.OO 2017

£42,995
finance from £672.42

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2022

£9,995
finance from £156.32

Cartier Santos De Cartier 39.8mm Black Rubber WSSA0055 2025

£8,995
finance from £140.68

Rolex DateJust 31mm Stainless Steel Jubilee 278274 2021

£8,995
finance from £140.68

Rolex DateJust 41mm Steel & 18ct Yellow Gold Jubilee 126333 2022

£12,995
finance from £203.23

Girard-Perregaux Sea Hawk II 43mm Black Rubber Titanium 4990 Circa 2006

£3,295
finance from £51.53

Panerai Radiomir 47mm Brown Leather PAM00514 2014

£3,995 £5495
finance from £62.48

Rolex DateJust 31mm Steel & 18ct Rose Gold Jubilee 178271 2011

£11,295
finance from £176.65

Rolex Lady DateJust 26mm Steel & 18ct Yellow Gold Jubilee 69173 1996

£5,195
finance from £81.25

Rolex Sky-Dweller 42mm 18ct Rose Gold Oyster 326935 2014

£30,495
finance from £476.92

Rolex DateJust 36mm Steel & 18ct Rose Gold Jubilee 116231 2011

£9,950
finance from £155.61

Rolex Lady DateJust 28mm Steel & 18ct Rose Gold Oyster 279171 2019

£11,995
finance from £187.59

Chopard Happy Sport 36mm 18ct Rose Gold 274808-5007 2020

£19,995
finance from £312.71

Jaeger-LeCoultre Reverso Squadra Chrono GMT Black Rubber 231.L.50 Circa 2000s

£13,995
finance from £218.87

Breitling Avenger Hurricane 50mmx17mm Black Rubber XB1210E4 2021

£3,845
finance from £60.13

Cartier Ellipse Vintage Ladies 24mm 18ct Yellow Gold Leather 78091 Circa 1970s

£3,695
finance from £57.79

Rolex DateJust 36mm 18ct Yellow Gold Jubilee 116238 2006

£21,995
finance from £343.99

Rolex GMT-Master II 40mm 'Rootbeer' Steel & 18ct Rose Gold Oyster 126711CHNR 2022

£14,295
finance from £223.57

Rolex Yacht-Master 40mm Stainless Steel Oyster 16622 2006

£7,995
finance from £125.04

Rolex Lady DateJust 26mm 18ct Yellow Gold Presidential 69178 1989

£9,295
finance from £145.37

Cartier Ballon Bleu 42mm 18ct Rose Gold Black Leather W6900651 2012

£9,950
finance from £155.61

FAQ

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

Breitling watches are known to hold their value well, particularly models that are in high demand or limited edition. Like other luxury watch brands, the value retention of a Breitling watch can depend on factors such as model rarity, condition, and market demand. Collectors often seek out specific Breitling models, making them a potentially good investment over time.

Hublot and Panerai are both luxury brands, but they cater to different tastes.

  • Hublot is known for its fusion of materials, avant-garde designs, and bold aesthetics, appealing to those who like modern, trend-setting timepieces.
  • Panerai offers a more classic design rooted in military history, with a focus on rugged elegance and durability.

Neither is objectively "better" than the other; the choice depends on whether you prefer Hublot’s flashy and contemporary style or Panerai’s timeless, robust design. Both brands offer high-quality craftsmanship and innovation, but their styles are very different.

Chopard watches are expensive due to the following factors:

  • Swiss Craftsmanship: Chopard watches are made in Switzerland, a country synonymous with precision and luxury in watchmaking.
  • High-Quality Materials: The brand uses premium materials such as 18k gold, platinum, and ethically sourced diamonds and gemstones.
  • In-House Movements: Chopard is known for producing its own in-house movements, particularly in their L.U.C. collection, ensuring precision and exclusivity.
  • Limited Editions: Many Chopard timepieces are produced in limited quantities, enhancing their rarity and desirability.

These attributes, along with Chopard’s status as both a watchmaker and jeweler, contribute to its luxury pricing.

No, Panerai is not made by Rolex. However, there is a historical connection between the two brands. From the 1930s to the 1950s, Panerai sourced movements and cases from Rolex for their diving watches, which were initially created for the Italian Navy. Today, Panerai is an independent luxury watch brand owned by the Richemont Group and no longer relies on Rolex for its components, producing its own in-house movements.

A TAG Heuer watch, when properly maintained, can last a lifetime and even be passed down through generations. Regular servicing, typically recommended every 5 to 10 years, is crucial to keep the watch in optimal working condition. The high-quality materials and precision engineering ensure that a TAG Heuer watch can withstand the test of time.

Franck Muller watches are expensive due to several factors:

  • Complex Movements: Franck Muller is known for its intricate, highly complicated movements, including tourbillons and other advanced watch complications.
  • Craftsmanship: The brand emphasizes Swiss-made craftsmanship with high-quality materials such as gold, platinum, and diamonds.
  • Limited Editions: Many Franck Muller watches are produced in limited numbers, making them rare and highly coveted.
  • Design Innovation: Franck Muller is famous for its distinctive tonneau (barrel) shape and bold, avant-garde designs, which make the watches stand out in the luxury market.

These aspects of innovation, quality, and exclusivity contribute to Franck Muller's high price point.

The correct name is Bulgari, but the brand uses the ancient Roman alphabet where the letter "V" was used instead of "U," hence the spelling Bvlgari on its logo. Both versions refer to the same luxury brand, and "Bulgari" is the accepted pronunciation.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

Watch our Sky TV ad now
Newsletter
Be The First The Diamond Box Icon
for new stock arrivals and offers