London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

The Patek Philippe Grandmaster Chime 6300A-010 is often considered the #1 watch in the world due to its extraordinary complexity and record-breaking price at auction. However, in terms of global recognition and prestige, the Rolex Daytona and Patek Philippe Nautilus are also contenders for being the most sought-after and iconic watches in the world.

Piaget watches are expensive due to several factors:

  • Craftsmanship: Piaget’s timepieces are handcrafted by skilled artisans using traditional techniques.
  • Materials: The brand uses only the finest materials, including gold, platinum, and precious stones.
  • Innovation: Piaget is known for its pioneering work in ultra-thin movements, which require advanced engineering and precision.
  • Heritage: With a history dating back to 1874, Piaget’s reputation for luxury and quality adds significant value to its products.
  • Exclusivity: Limited production and the exclusivity of their designs contribute to the high cost.

The combination of these elements makes Piaget a symbol of luxury, and its watches a valuable investment.

The name Mercier is of French origin, and it translates to "merchant" or "trader" in English. In the context of Baume & Mercier, it reflects the partnership between the founders, with William Baume representing the original Baume family, and Paul Mercier, a key figure in the brand’s modern development. The name represents the company’s blend of heritage and forward-thinking design.

The Chanel J12 is named after the J-Class racing yachts, known for their elegance and performance. Launched in 2000, the J12 revolutionized luxury watch design by introducing ceramic as a key material, offering durability and a sleek, modern aesthetic. The name symbolizes the watch’s blend of sportiness and sophistication, much like the sleek yachts that inspired it.

Chanel watches primarily use Swiss-made movements, ensuring high precision and quality. Some models, like the J12, feature automatic movements developed in collaboration with renowned Swiss manufacturers like Kenissi. The Chanel Caliber 12.1 and Caliber 3 are notable movements used in certain models, emphasizing the brand’s commitment to Swiss craftsmanship and reliability.

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

Hublot watches are renowned for their exceptional craftsmanship, innovative design, and exclusive materials like Magic Gold and carbon fiber. The brand invests heavily in research and development to create timepieces that are not only luxurious but also technologically advanced. This dedication to quality, combined with limited production runs, drives up the price, making Hublot a symbol of prestige and exclusivity in the luxury watch market.

 

While TAG Heuer watches may not appreciate in value as significantly as some other luxury watch brands like Rolex, certain limited editions or vintage models can increase in value over time. However, buying a TAG Heuer should primarily be for the enjoyment of wearing a quality timepiece rather than as a financial investment. As with any luxury item, the resale value can depend on factors such as model rarity, condition, and market demand.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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