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We have been buying, selling & part-exchanging luxury watches since the 90s, with hundreds of trusted patrons.

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Pre Owned Watches

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Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

Yes, Chanel has been producing luxury watches since 1987. Their most iconic model is the Chanel J12, introduced in 2000, which quickly became a symbol of innovation and style. Chanel’s watches are crafted in Switzerland, combining Swiss precision with the brand’s signature fashion-forward design. The J12, Première, and Boy.Friend collections are among their most popular offerings.

Bulgari is famous for its luxury jewelry, watches, and accessories, which combine Italian design with Swiss craftsmanship. The brand’s reputation for using precious gemstones and creating innovative designs, like the Serpenti and Octo collections, has made it a favorite among celebrities and collectors. Bulgari's long history, association with high fashion, and bold aesthetics have helped establish its global renown.

Piaget watches are expensive due to several factors:

  • Craftsmanship: Piaget’s timepieces are handcrafted by skilled artisans using traditional techniques.
  • Materials: The brand uses only the finest materials, including gold, platinum, and precious stones.
  • Innovation: Piaget is known for its pioneering work in ultra-thin movements, which require advanced engineering and precision.
  • Heritage: With a history dating back to 1874, Piaget’s reputation for luxury and quality adds significant value to its products.
  • Exclusivity: Limited production and the exclusivity of their designs contribute to the high cost.

The combination of these elements makes Piaget a symbol of luxury, and its watches a valuable investment.

Tudor watches are expensive due to several factors:

  • Swiss Craftsmanship: Tudor watches are made in Switzerland, adhering to strict quality standards.
  • In-House Movements: Many modern Tudor models feature in-house mechanical movements, which are precise and durable.
  • Materials: Tudor uses high-quality materials like stainless steel, ceramic, and sapphire crystal, contributing to their durability and luxury status.
  • Heritage: Tudor has a rich history tied to Rolex, which adds to its prestige and desirability.

Though Tudor is more affordable than Rolex, the brand’s dedication to craftsmanship and quality ensures a high price point.

Chopard is consistently ranked among the top luxury watch brands in the world. Known for its innovation in both jewelry and watchmaking, particularly with its L.U.C. collection, Chopard is considered a symbol of high-end Swiss horology. While it may not rank alongside ultra-high-end brands like Patek Philippe or Audemars Piguet in terms of investment value, it holds its place as a leading name in luxury and elegance.

IWC watches are expensive due to several factors:

  • Swiss Craftsmanship: IWC is known for its meticulous attention to detail and precision in watchmaking.
  • In-House Movements: Many IWC watches feature in-house calibers, which are developed and manufactured to meet the highest standards of horology.
  • Premium Materials: IWC uses top-quality materials such as 18k gold, ceramic, and titanium, ensuring both durability and luxury.
  • Heritage and Innovation: With over 150 years of history, IWC is renowned for combining classic watchmaking techniques with innovative engineering.

These aspects of quality and exclusivity contribute to IWC's high price point.

The most expensive watch in the world is the Patek Philippe Grandmaster Chime 6300A-010, which sold for $31 million at auction. It features 20 complications, including a minute repeater and a perpetual calendar, housed in a reversible stainless steel case. The watch was sold at a charity auction and holds the record for the most expensive wristwatch ever sold.

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