London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Chopard is special due to its unique blend of Swiss precision, luxurious materials, and commitment to ethical craftsmanship. The brand is renowned for producing both exquisite timepieces and fine jewelry, with collections that emphasize innovation, artistry, and heritage. Key features that set Chopard apart include:

  • In-House Movements: Chopard’s L.U.C. collection showcases in-house mechanical movements, exemplifying Swiss watchmaking excellence.
  • Ethical Luxury: Chopard is a leader in sustainable luxury, using Fairmined gold and responsibly sourced gemstones, emphasizing both environmental and social responsibility.
  • Iconic Designs: The brand’s famous Happy Diamonds and Happy Sport collections, featuring free-moving diamonds within the watch face, are instantly recognizable and widely celebrated.

These elements make Chopard a brand that combines beauty, precision, and responsibility in the world of high-end luxury.

The Patek Philippe Grandmaster Chime currently holds the title for the richest or most expensive watch, having fetched $31 million at auction. This highly complicated and exclusive timepiece reflects the pinnacle of luxury watchmaking, with its combination of technical innovation and rarity.

Chopard watches generally retain their value, particularly models from the L.U.C. collection or limited-edition timepieces. However, Chopard watches typically do not appreciate as consistently as brands like Rolex or Patek Philippe. The retention of value largely depends on the model, condition, and market demand. Chopard timepieces are best appreciated for their craftsmanship and beauty, though certain pieces may still hold strong resale value.

Both Panerai and IWC are high-end Swiss watch brands, and choosing between the two depends on personal taste and what you value in a watch.

  • Panerai is known for its military history, distinctive large case designs, and Italian flair, making it ideal for those who want a bold, instantly recognizable watch.
  • IWC (International Watch Company) is famous for its understated elegance, precision engineering, and focus on aviation and pilot watches.

In terms of quality, both brands are comparable. IWC tends to focus on technical innovation and fine watchmaking, while Panerai leans more towards heritage and bold aesthetics. The "better" brand depends on which style and features appeal to you.

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

No, Baume & Mercier watches are not made in China. The brand is known for its Swiss heritage and craftsmanship, and all of its watches are Swiss-made. Baume & Mercier adheres to the "Swiss Made" label, meaning that their timepieces are manufactured, assembled, and quality-controlled in Switzerland, in accordance with strict industry standards.

Yes, a Rolex can be a good investment. Rolex watches are known for retaining their value over time, and many models appreciate in value, making them potentially profitable additions to an investment portfolio. The brand's reputation for quality and timeless design ensures continued demand among collectors and enthusiasts.

Jaeger-LeCoultre watches are expensive due to several factors:

  • In-House Movements: JLC creates its own high-quality movements, many of which are intricate and innovative.
  • Craftsmanship: Each watch is crafted by skilled artisans in JLC’s Swiss factory, known for precise attention to detail.
  • Technical Innovations: The brand has created over 1,200 in-house movements and holds many patents, reflecting their innovation.
  • Exclusive Materials: JLC uses materials like 18k gold, platinum, and precious stones, contributing to its luxury status.

These qualities ensure that JLC watches are among the finest and most prestigious in the world of horology.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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