London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

TAG Heuer and Rolex are both esteemed Swiss watchmakers, but they cater to different markets and have different brand philosophies. Rolex is often considered a symbol of luxury and prestige, known for its precision, durability, and timeless designs. TAG Heuer, while also producing high-quality watches, is particularly renowned for its association with motorsports and innovation in chronographs. Whether one brand is "better" than the other is subjective and depends on personal preferences regarding style, heritage, and the intended use of the watch.

Yes, a Rolex can be a good investment. Rolex watches are known for retaining their value over time, and many models appreciate in value, making them potentially profitable additions to an investment portfolio. The brand's reputation for quality and timeless design ensures continued demand among collectors and enthusiasts.

Yes, Tudor watches generally hold their value well, particularly models like the Tudor Black Bay and Tudor Pelagos. While Tudor watches don't appreciate in value as much as Rolex, their limited production and growing popularity among collectors have ensured strong resale values. Limited editions or special releases, such as the Tudor Black Bay Fifty-Eight, may even appreciate over time.

 

Bvlgari is pronounced as "BULL-gah-ree". Despite the "V" in its logo, the correct pronunciation uses a soft "U" sound, reflecting its Italian heritage and modern spelling as Bulgari.

The Chanel J12 is named after the J-Class racing yachts, known for their elegance and performance. Launched in 2000, the J12 revolutionized luxury watch design by introducing ceramic as a key material, offering durability and a sleek, modern aesthetic. The name symbolizes the watch’s blend of sportiness and sophistication, much like the sleek yachts that inspired it.

Models such as the Rolex Submariner, Daytona, and GMT-Master II are known for retaining their value well. These models are highly sought after by collectors and often appreciate in value due to their iconic status, limited availability, and timeless design.

Franck Muller watches are worn by many celebrities, athletes, and influential figures. Some of the most notable personalities who have been seen wearing Franck Muller watches include:

  • Cristiano Ronaldo – Football star, known for his love of luxury watches.
  • Conor McGregor – UFC fighter, often seen sporting Franck Muller timepieces.
  • Elton John – Music legend and long-time fan of the brand.
  • Jay-Z – The rapper and business mogul has been spotted wearing Franck Muller watches on multiple occasions.

Franck Muller’s bold, unique designs appeal to individuals who want to make a strong fashion statement.

No, Tudor is not a cheap watch. While Tudor is more affordable than its parent brand Rolex, it is still considered a luxury watch brand. Tudor watches are Swiss-made, and many feature in-house movements and high-quality materials. Prices for Tudor watches typically range from a few thousand to several thousand dollars, making them accessible to those looking for luxury at a relatively lower price point compared to brands like Rolex or Patek Philippe.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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