London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

The correct name is Bulgari, but the brand uses the ancient Roman alphabet where the letter "V" was used instead of "U," hence the spelling Bvlgari on its logo. Both versions refer to the same luxury brand, and "Bulgari" is the accepted pronunciation.

No, TAG Heuer is not owned by Rolex. TAG Heuer is a Swiss luxury watch brand that is owned by LVMH (Moët Hennessy Louis Vuitton), a French multinational conglomerate specializing in luxury goods. Rolex, on the other hand, is an independent, privately-owned Swiss watchmaker with no affiliation to TAG Heuer.

Chopard’s high prices are justified by several factors:

  • Swiss-Made Movements: Many of Chopard’s watches, especially in the L.U.C. line, are equipped with in-house mechanical movements.
  • Use of Precious Materials: The brand uses high-quality materials such as gold, platinum, and diamonds, often ethically sourced.
  • Artistic Craftsmanship: Each timepiece or jewelry item is made with attention to detail, showcasing intricate designs and superior finishing.

This dedication to luxury and ethical craftsmanship drives the price point of Chopard watches and jewelry.

Rolex watches are expensive due to the use of premium materials, meticulous manufacturing processes, and stringent quality controls. Additionally, the brand's history, association with celebrities, and the scarcity of certain models contribute to their high prices. Despite the cost, Rolex watches are seen as valuable investments due to their durability and prestige.

Yes, many Cartier watches are designed to be both durable and stylish, making them suitable for everyday wear. Models such as the Cartier Tank or the Cartier Santos are particularly popular for their versatility and classic appeal.

The prestige between IWC and Omega depends on personal preference and context. Omega is globally recognized for its association with space exploration and sporting events, especially with models like the Speedmaster and Seamaster. IWC, however, is often considered more exclusive, with a focus on aviation, military, and elegant dress watches, such as the Portugieser and Pilot’s watches. While both brands are esteemed, IWC is sometimes viewed as more niche and technical, whereas Omega is more mainstream with a strong legacy.

Jaeger-LeCoultre is often ranked among the top luxury Swiss watchmakers, valued for its innovation, craftsmanship, and historical significance. While it might be less mainstream than brands like Rolex or Omega, JLC is held in high regard by collectors and enthusiasts as a premier brand in fine watchmaking, often grouped with brands like Audemars Piguet and Vacheron Constantin.

In the world of luxury watches, "being an Omega" refers to owning or appreciating Omega timepieces. Omega watches are renowned for their precision, craftsmanship, and status, making the wearer part of a distinguished group that values excellence.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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