London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

No, Tudor is not a cheap watch. While Tudor is more affordable than its parent brand Rolex, it is still considered a luxury watch brand. Tudor watches are Swiss-made, and many feature in-house movements and high-quality materials. Prices for Tudor watches typically range from a few thousand to several thousand dollars, making them accessible to those looking for luxury at a relatively lower price point compared to brands like Rolex or Patek Philippe.

Piaget watches are expensive due to several factors:

  • Craftsmanship: Piaget’s timepieces are handcrafted by skilled artisans using traditional techniques.
  • Materials: The brand uses only the finest materials, including gold, platinum, and precious stones.
  • Innovation: Piaget is known for its pioneering work in ultra-thin movements, which require advanced engineering and precision.
  • Heritage: With a history dating back to 1874, Piaget’s reputation for luxury and quality adds significant value to its products.
  • Exclusivity: Limited production and the exclusivity of their designs contribute to the high cost.

The combination of these elements makes Piaget a symbol of luxury, and its watches a valuable investment.

Yes, Chopard is a high-end luxury brand, renowned for producing Swiss-made watches and fine jewelry. Its reputation is built on the use of superior materials, precision in watchmaking, and innovative designs. Chopard’s long-standing commitment to ethical luxury, especially with its Fairmined gold and responsibly sourced diamonds, reinforces its high-end status in the market.

Yes, old TAG Heuer watches can be valuable, especially vintage models or limited editions. The value of an older TAG Heuer watch depends on its condition, rarity, and demand among collectors. Some vintage TAG Heuer models have become highly sought after and can fetch high prices at auctions or in the pre-owned watch market.

The name Mercier is of French origin, and it translates to "merchant" or "trader" in English. In the context of Baume & Mercier, it reflects the partnership between the founders, with William Baume representing the original Baume family, and Paul Mercier, a key figure in the brand’s modern development. The name represents the company’s blend of heritage and forward-thinking design.

The comparison between Breitling and Tag Heuer often comes down to personal preference and the specific features one values in a watch. Breitling is known for its aviation-inspired designs and robust build quality, while Tag Heuer is celebrated for its motorsport heritage and innovative chronographs. Both brands offer high-quality luxury watches, but Breitling might be preferred by those seeking a more rugged and technical aesthetic.

Whether Cartier is better than Rolex depends on personal preference. Cartier is renowned for its timeless design and elegance, often appealing to those who value fashion and sophistication. Rolex, on the other hand, is celebrated for its precision, durability, and functionality, particularly appealing to those who appreciate technical excellence in watchmaking.

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

The Diamond Box

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114 Ballards Lane, N3 2DN, London 020 8838 3655

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