London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Owning a Breitling watch suggests that you value precision, quality, and a sense of adventure. Breitling wearers often have an appreciation for the brand's heritage in aviation and its commitment to producing high-performance timepieces. It also reflects a discerning taste in luxury, where function and form are equally important.

TAG Heuer watches are expensive due to their craftsmanship, the use of premium materials, and the brand's heritage in Swiss watchmaking. The intricate movements, often made in-house, the precision engineering, and the rigorous testing each watch undergoes contribute to the high cost. Additionally, the brand's association with luxury and its endorsements by celebrities and athletes also play a role in the pricing.

Franck Muller watches are worn by many celebrities, athletes, and influential figures. Some of the most notable personalities who have been seen wearing Franck Muller watches include:

  • Cristiano Ronaldo – Football star, known for his love of luxury watches.
  • Conor McGregor – UFC fighter, often seen sporting Franck Muller timepieces.
  • Elton John – Music legend and long-time fan of the brand.
  • Jay-Z – The rapper and business mogul has been spotted wearing Franck Muller watches on multiple occasions.

Franck Muller’s bold, unique designs appeal to individuals who want to make a strong fashion statement.

IWC is highly prestigious, often seen as a symbol of Swiss craftsmanship, innovation, and heritage. The brand is respected for its sophisticated watch designs and strong connections to aviation and military history. IWC’s prestige is further cemented by its exclusive collections, such as the Portugieser and Big Pilot, which have garnered a loyal following among enthusiasts and collectors alike.

TAG Heuer and Rolex are both esteemed Swiss watchmakers, but they cater to different markets and have different brand philosophies. Rolex is often considered a symbol of luxury and prestige, known for its precision, durability, and timeless designs. TAG Heuer, while also producing high-quality watches, is particularly renowned for its association with motorsports and innovation in chronographs. Whether one brand is "better" than the other is subjective and depends on personal preferences regarding style, heritage, and the intended use of the watch.

Yes, Piaget manufactures its own movements. The brand is celebrated for its expertise in creating ultra-thin movements, a hallmark of their timepieces. Piaget’s in-house production capabilities allow them to control every aspect of the watchmaking process, from design to assembly. This dedication to in-house movement production underscores Piaget’s commitment to quality and innovation in watchmaking.

The Panerai Luminor is arguably the most sought-after collection. Specifically, models like the Luminor Submersible and Luminor Marina are highly popular due to their robust build and iconic design. Limited-edition models and historical pieces, such as the Luminor 1950, are particularly coveted by collectors. The demand for Panerai watches often increases with special editions and collaborations, further enhancing their desirability.

Yes, Tudor watches generally hold their value well, particularly models like the Tudor Black Bay and Tudor Pelagos. While Tudor watches don't appreciate in value as much as Rolex, their limited production and growing popularity among collectors have ensured strong resale values. Limited editions or special releases, such as the Tudor Black Bay Fifty-Eight, may even appreciate over time.

 

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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