London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Buying a Rolex now is worthwhile due to the brand's enduring reputation for quality and the potential for value appreciation. Despite fluctuations in the market, Rolex watches remain a symbol of luxury and status, making them a solid investment and a cherished timepiece

Yes, Jaeger-LeCoultre is considered a high-end luxury brand. Known for its fine Swiss craftsmanship and high-quality, in-house movements, JLC offers premium materials, limited production, and exquisite design. The brand's collections, like the Reverso and Master Ultra Thin, showcase high horology, placing JLC among the elite luxury watchmakers.

Hublot watches are renowned for their exceptional craftsmanship, innovative design, and exclusive materials like Magic Gold and carbon fiber. The brand invests heavily in research and development to create timepieces that are not only luxurious but also technologically advanced. This dedication to quality, combined with limited production runs, drives up the price, making Hublot a symbol of prestige and exclusivity in the luxury watch market.

 

Cristiano Ronaldo is known to wear several high-end Franck Muller watches, one of which is valued at around $1.5 million. His Franck Muller timepiece is heavily encrusted with diamonds and is customized to reflect his lavish taste. The exact price of his specific Franck Muller watch can vary depending on the customization and number of diamonds used, but it’s certainly one of the most expensive in his collection.

Spotting a fake TAG Heuer involves careful examination of several key features. Check the weight of the watch, as genuine TAG Heuer watches are typically heavier due to the use of premium materials. Look closely at the logo, engravings, and serial numbers—these should be sharp and precise, not blurry or uneven. The movement of the second hand should be smooth, as TAG Heuer watches are known for their precise movements. If in doubt, it’s always best to have the watch authenticated by a professional.

While Baume & Mercier watches are highly respected for their craftsmanship and timeless design, they do not typically appreciate in value like brands such as Rolex or Patek Philippe. However, they provide excellent value for money in terms of Swiss quality and aesthetics. If you're buying a Baume & Mercier for its beauty, craftsmanship, and personal use rather than investment, it can be a satisfying purchase.

Hublot is far from being a cheap brand. It is a luxury watchmaker known for its high-end, innovative designs and use of premium materials. Hublot's watches are priced accordingly, reflecting the brand's position in the upper echelons of the watchmaking industry.

 

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

The Diamond Box

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114 Ballards Lane, N3 2DN, London 020 8838 3655

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