London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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Rolex GMT Master II 40mm 'Rootbeer' 18ct Rose Gold Oyster 126715CHNR 2020

£29,950
finance from £468.4

Cartier De Santos ADLC 39.8mm Black Rubber WSSA0039 2025

£6,495
finance from £101.58

Audemars Piguet Royal Oak Chronograph 41mm Brown Rubber 26331OR.OO 2017

£42,995
finance from £672.42

Breitling Colt GMT 40mm Stainless Steel A32350 2006

£1,495
finance from £23.38

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2021

£9,995
finance from £156.32

Cartier Santos De Cartier 39.8mm Black Rubber WSSA0055 2025

£8,995
finance from £140.68

Rolex DateJust 31mm Stainless Steel Jubilee 278274 2021

£8,995
finance from £140.68

Cartier Santos De Cartier 39.8mm Titanium WSSA0089 2025

£8,495
finance from £132.86

Rolex DateJust 41mm Steel & 18ct Yellow Gold Jubilee 126333 2022

£12,995
finance from £203.23

Girard-Perregaux Sea Hawk II 43mm Black Rubber Titanium 4990 Circa 2006

£3,295
finance from £51.53

Rolex DateJust 31mm Black Leather 68278 1993

£5,995
finance from £93.76

Panerai Radiomir 47mm Brown Leather PAM00514 2014

£3,995 £5495
finance from £62.48

Rolex DateJust 31mm Steel & 18ct Rose Gold Jubilee 178271 2011

£11,295
finance from £176.65

Rolex Lady DateJust 26mm Steel & 18ct Yellow Gold Jubilee 69173 1996

£5,195
finance from £81.25

Rolex Sky-Dweller 42mm 18ct Rose Gold Oyster 326935 2014

£30,495
finance from £476.92

Rolex DateJust 36mm Steel & 18ct Rose Gold Jubilee 116231 2011

£9,950
finance from £155.61

Rolex Lady DateJust 28mm Steel & 18ct Rose Gold Oyster 279171 2019

£11,995
finance from £187.59

Chopard Happy Sport 36mm 18ct Rose Gold 274808-5007 2020

£19,995
finance from £312.71

Jaeger-LeCoultre Reverso Squadra Chrono GMT Black Rubber 231.L.50 Circa 2000s

£13,995
finance from £218.87

Breitling Avenger Hurricane 50mmx17mm Black Rubber XB1210E4 2021

£3,845
finance from £60.13

Cartier Ellipse Vintage Ladies 24mm 18ct Yellow Gold Leather 78091 Circa 1970s

£3,695
finance from £57.79

Rolex DateJust 36mm 18ct Yellow Gold Jubilee 116238 2006

£22,495 £22995
finance from £351.81

Rolex GMT-Master II 40mm 'Rootbeer' Steel & 18ct Rose Gold Oyster 126711CHNR 2022

£14,295
finance from £223.57

Rolex Yacht-Master 40mm Stainless Steel Oyster 16622 2006

£7,995
finance from £125.04

FAQ

Yes, TAG Heuer remains a popular and respected brand in the luxury watch market. Its strong heritage, association with motorsports, and continuous innovation in design and technology keep it relevant and desirable among watch enthusiasts and collectors. The brand's ongoing collaborations and endorsements further enhance its visibility and appeal.

The Patek Philippe Grandmaster Chime currently holds the title for the richest or most expensive watch, having fetched $31 million at auction. This highly complicated and exclusive timepiece reflects the pinnacle of luxury watchmaking, with its combination of technical innovation and rarity.

Spiritually, Omega signifies the end or the ultimate achievement. For Omega watch enthusiasts, this could translate into owning a timepiece that represents the peak of luxury, precision, and craftsmanship—an achievement in itself.

Chopard watches are expensive due to the following factors:

  • Swiss Craftsmanship: Chopard watches are made in Switzerland, a country synonymous with precision and luxury in watchmaking.
  • High-Quality Materials: The brand uses premium materials such as 18k gold, platinum, and ethically sourced diamonds and gemstones.
  • In-House Movements: Chopard is known for producing its own in-house movements, particularly in their L.U.C. collection, ensuring precision and exclusivity.
  • Limited Editions: Many Chopard timepieces are produced in limited quantities, enhancing their rarity and desirability.

These attributes, along with Chopard’s status as both a watchmaker and jeweler, contribute to its luxury pricing.

The "4 stages of Piaget's theory" pertains to the cognitive developmental stages identified by Jean Piaget, not the luxury watch brand. For clarity, Jean Piaget's stages include Sensorimotor, Preoperational, Concrete Operational, and Formal Operational stages. These stages do not relate to Piaget, the watch brand. Piaget, the luxury watchmaker, focuses on precision, luxury, and elegance rather than psychological concepts.

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

Cartier watches are priced at a premium, reflecting their luxury status, high-quality materials, and intricate craftsmanship. While some may view them as overpriced, others see the value in their design, heritage, and the prestige associated with the brand.

Hublot watches generally hold their value well, especially limited editions and models made from unique materials. The brand's strong reputation in the luxury market and its association with high-profile individuals contribute to its watches maintaining or even increasing in value over time, making them a solid investment for collectors.

 

The Diamond Box

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114 Ballards Lane, N3 2DN, London 020 8838 3655

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