London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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Rolex DateJust 36mm 18ct Yellow Gold Presidential 16018 1979

£12,995
finance from £203.23

IWC Aquatimer Automatic 2000 42mm Titanium IW353601 Circa 2000s

£3,795
finance from £59.35

Hublot Classic Fusion 45mm Ultra-Thin Titanium Brown Leather 515.NX.2210.LR 2020

£6,295
finance from £98.45

IWC Big Pilot Antoine De Saint Exupéry 46mm Brown Leather IW500421 2009

£14,995
finance from £234.51

Rolex Cosmograph Daytona 40mm 18ct White Gold Black Leather 116519 2012

£23,495
finance from £367.45

Cartier Panthere 22mm Stainless Steel W4PN0016 Circa 2020

£6,495
finance from £101.58

Jaeger-LeCoultre Reverso Squadra Hometime 35mm Black Leather Q7008420 Circa 2008

£3,995
finance from £62.48

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2023

£9,950
finance from £155.61

Rolex Submariner Date 40mm 18ct Yellow Gold Oyster 16618 1990

£21,995
finance from £343.99

Cartier Ballon Bleu 42mm 18ct Rose Gold Brown Leather W6900651 2012

£9,950
finance from £155.61

Rolex Oyster Perpetual 26mm Stainless Steel Oyster 176200 Circa 2012

£3,995
finance from £62.48

Cartier Roadster Chronograph XL 40mm Stainless Steel W62006X6 2003

£5,495
finance from £85.94

Chopard Happy Diamond 24mm 18ct White Gold 4097 1 Circa 2000s

£6,495
finance from £101.58

Rolex Day-Date 36mm 18ct White Gold Presidential 118239 2001

£16,795
finance from £262.66

Patek Philippe Golden Ellipse 33mm 18ct Yellow Gold 3861/002 1985

£15,995
finance from £250.15

Rolex Cosmograph Daytona 40mm 18ct Rose Gold Black Oysterflex 116515LN 2020

£26,295
finance from £411.24

Zenith El Primero Chronomaster 38mm Brown Leather 03.3200.3600/21.C903 2024

£6,295
finance from £98.45

Rolex Day-Date 36mm 18ct Yellow Gold Presidential 18038 1989

£15,995
finance from £250.15

Rolex Lady DateJust 26mm Steel & 18ct Yellow Gold Jubilee 69173 1994

£4,995
finance from £78.12

Cartier Santos Chronograph 43mm Steel & 18ct Yellow Gold W2SA0008 2022

£9,995
finance from £156.32

Rolex Cosmograph Daytona 40mm Stainless Steel Oyster 116520 2015

£16,250
finance from £254.14

Rolex DateJust 26mm Steel & 18ct Rose Gold Jubilee 179171 2013

£7,995
finance from £125.04

Cartier Santos Galbee Chrono Steel & 18ct Yellow Gold 29mm W20042C4/2425 2001

£5,295
finance from £82.81

Franck Muller Conquistador 35mm Black Rubber 8001 2001

£4,295
finance from £67.17

FAQ

Jaeger-LeCoultre (JLC) and Rolex cater to different preferences and are prestigious in unique ways. Rolex is globally recognized for its durability, status, and resale value, while JLC is celebrated for its horological innovation, heritage, and intricate complications. Among watch enthusiasts, JLC is often seen as more specialized and technically superior, but Rolex holds broader appeal due to its brand recognition and reputation for robust luxury.

No, Baume & Mercier watches are not made in China. The brand is known for its Swiss heritage and craftsmanship, and all of its watches are Swiss-made. Baume & Mercier adheres to the "Swiss Made" label, meaning that their timepieces are manufactured, assembled, and quality-controlled in Switzerland, in accordance with strict industry standards.

Cartier watches are priced at a premium, reflecting their luxury status, high-quality materials, and intricate craftsmanship. While some may view them as overpriced, others see the value in their design, heritage, and the prestige associated with the brand.

The "4 stages of Piaget's theory" pertains to the cognitive developmental stages identified by Jean Piaget, not the luxury watch brand. For clarity, Jean Piaget's stages include Sensorimotor, Preoperational, Concrete Operational, and Formal Operational stages. These stages do not relate to Piaget, the watch brand. Piaget, the luxury watchmaker, focuses on precision, luxury, and elegance rather than psychological concepts.

Both Baume & Mercier and Oris are highly regarded Swiss watchmakers, but they cater to slightly different markets:

  • Baume & Mercier focuses on elegance and classic design, with a reputation for refined dress watches and a strong heritage.
  • Oris is known for its robust tool watches, especially in the diving and aviation categories.

In terms of quality, both brands are comparable, offering Swiss-made movements and fine craftsmanship. The choice between the two depends on whether you prefer Baume & Mercier’s elegant style or Oris’ more functional, tool-oriented designs.

Piaget's theory refers to the cognitive development theory established by Swiss psychologist Jean Piaget. However, this question is often mistaken when asked in the context of luxury watches. The brand Piaget, a renowned Swiss luxury watchmaker, is not connected to Jean Piaget's psychological theories. Instead, Piaget is famous for its high-end watches and jewelry, known for their intricate craftsmanship, elegant designs, and ultra-thin movements.

Both Breitling and Tudor are well-respected luxury watch brands, and the choice between them often comes down to style and use. Breitling is known for its aviation and diving watches, with a focus on chronographs and bold designs. Tudor is celebrated for its heritage and connection to Rolex, offering more classic and understated designs.

In terms of craftsmanship, both are on par, though Breitling is known for its technical prowess, especially in chronograph movements, while Tudor is praised for its in-house calibers and durable sports watches like the Black Bay and Pelagos. The decision ultimately depends on your preference for style and specific watch functions.

Spotting a fake TAG Heuer involves careful examination of several key features. Check the weight of the watch, as genuine TAG Heuer watches are typically heavier due to the use of premium materials. Look closely at the logo, engravings, and serial numbers—these should be sharp and precise, not blurry or uneven. The movement of the second hand should be smooth, as TAG Heuer watches are known for their precise movements. If in doubt, it’s always best to have the watch authenticated by a professional.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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