We have been buying, selling & part-exchanging luxury watches since the 90s, with hundreds of trusted patrons.
We love matching you with your next timepiece for a price you love. Speak with the team if you are hunting for something specific.
Chopard is special due to its unique blend of Swiss precision, luxurious materials, and commitment to ethical craftsmanship. The brand is renowned for producing both exquisite timepieces and fine jewelry, with collections that emphasize innovation, artistry, and heritage. Key features that set Chopard apart include:
These elements make Chopard a brand that combines beauty, precision, and responsibility in the world of high-end luxury.
While Chanel watches are highly regarded for their luxury and design, they are generally not considered the best choice for investment compared to other brands like Rolex or Patek Philippe. Chanel watches are known more for their timeless aesthetics and craftsmanship rather than their resale value. However, limited-edition models, especially from the J12 collection, can sometimes hold or increase their value over time due to their rarity and high demand.
Cristiano Ronaldo is known to wear several high-end Franck Muller watches, one of which is valued at around $1.5 million. His Franck Muller timepiece is heavily encrusted with diamonds and is customized to reflect his lavish taste. The exact price of his specific Franck Muller watch can vary depending on the customization and number of diamonds used, but it’s certainly one of the most expensive in his collection.
Models such as the Rolex Submariner, Daytona, and GMT-Master II are known for retaining their value well. These models are highly sought after by collectors and often appreciate in value due to their iconic status, limited availability, and timeless design.
Baume & Mercier is owned by the Richemont Group, one of the largest luxury goods conglomerates in the world. Richemont, which also owns brands like Cartier, Jaeger-LeCoultre, and Montblanc, has been overseeing Baume & Mercier’s operations since 1988. Under Richemont’s ownership, Baume & Mercier continues to uphold its legacy of producing high-quality Swiss watches.
Omega is the last letter of the Greek alphabet, symbolizing completion, perfection, and the ultimate end. In the context of Omega watches, it represents the brand's commitment to precision, quality, and timeless luxury.
IWC watches can be a good investment, particularly limited-edition models or pieces from highly coveted collections like the Big Pilot or Portugieser. While they may not appreciate as consistently as brands like Rolex or Patek Philippe, certain IWC models retain their value well, and some may even increase in value over time due to rarity and demand. For watch enthusiasts, IWC represents a solid combination of craftsmanship, prestige, and durability.
Chanel is an independent, privately-owned company, still controlled by the Wertheimer family, descendants of the original partners of Gabrielle "Coco" Chanel. Chanel watches are part of Chanel’s broader portfolio, which includes fashion, fragrance, and accessories, and they are produced under the Chanel brand umbrella.
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