London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Hublot and Panerai are both luxury brands, but they cater to different tastes.

  • Hublot is known for its fusion of materials, avant-garde designs, and bold aesthetics, appealing to those who like modern, trend-setting timepieces.
  • Panerai offers a more classic design rooted in military history, with a focus on rugged elegance and durability.

Neither is objectively "better" than the other; the choice depends on whether you prefer Hublot’s flashy and contemporary style or Panerai’s timeless, robust design. Both brands offer high-quality craftsmanship and innovation, but their styles are very different.

Jaeger-LeCoultre (JLC) watches generally retain their value well, especially iconic models like the Reverso and Master Ultra Thin collections. While they may not appreciate as predictably as brands like Rolex, JLC watches appeal to collectors for their exceptional craftsmanship and in-house movements. Limited editions and well-maintained vintage pieces can hold or even increase in value over time, making JLC a solid choice for both enthusiasts and collectors.

Rolex watches are expensive due to the use of premium materials, meticulous manufacturing processes, and stringent quality controls. Additionally, the brand's history, association with celebrities, and the scarcity of certain models contribute to their high prices. Despite the cost, Rolex watches are seen as valuable investments due to their durability and prestige.

Investing in a Breitling watch is often seen as worth it by those who appreciate luxury timepieces with a rich history and robust design. Breitling watches are known for their precision, durability, and aesthetic appeal. Whether for everyday wear, special occasions, or as a collector's item, a Breitling watch is a worthwhile purchase for those who value craftsmanship and timeless style.

Franck Muller watches are expensive due to several factors:

  • Complex Movements: Franck Muller is known for its intricate, highly complicated movements, including tourbillons and other advanced watch complications.
  • Craftsmanship: The brand emphasizes Swiss-made craftsmanship with high-quality materials such as gold, platinum, and diamonds.
  • Limited Editions: Many Franck Muller watches are produced in limited numbers, making them rare and highly coveted.
  • Design Innovation: Franck Muller is famous for its distinctive tonneau (barrel) shape and bold, avant-garde designs, which make the watches stand out in the luxury market.

These aspects of innovation, quality, and exclusivity contribute to Franck Muller's high price point.

Jaeger-LeCoultre is pronounced as "Yay-gur Le-Cool-truh". The brand name combines the German “Jaeger,” meaning “hunter,” with “LeCoultre,” derived from Antoine LeCoultre, a pioneering Swiss watchmaker.

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

Baume & Mercier watches are made in Switzerland. The company’s headquarters and production facilities are located in Geneva, the heart of Swiss watchmaking. The brand adheres to the highest standards of Swiss watchmaking, ensuring that each timepiece is crafted with precision, attention to detail, and superior materials.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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