London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

Chopard watches are expensive due to the following factors:

  • Swiss Craftsmanship: Chopard watches are made in Switzerland, a country synonymous with precision and luxury in watchmaking.
  • High-Quality Materials: The brand uses premium materials such as 18k gold, platinum, and ethically sourced diamonds and gemstones.
  • In-House Movements: Chopard is known for producing its own in-house movements, particularly in their L.U.C. collection, ensuring precision and exclusivity.
  • Limited Editions: Many Chopard timepieces are produced in limited quantities, enhancing their rarity and desirability.

These attributes, along with Chopard’s status as both a watchmaker and jeweler, contribute to its luxury pricing.

Chopard watches generally retain their value, particularly models from the L.U.C. collection or limited-edition timepieces. However, Chopard watches typically do not appreciate as consistently as brands like Rolex or Patek Philippe. The retention of value largely depends on the model, condition, and market demand. Chopard timepieces are best appreciated for their craftsmanship and beauty, though certain pieces may still hold strong resale value.

No, Chanel is not owned by Louis Vuitton. Chanel is independently owned by the Wertheimer family, while Louis Vuitton is part of the LVMH Group (Moët Hennessy Louis Vuitton), a separate luxury conglomerate. Both Chanel and Louis Vuitton are major players in the luxury market, but they operate as distinct entities.

Jaeger-LeCoultre (JLC) and Rolex cater to different preferences and are prestigious in unique ways. Rolex is globally recognized for its durability, status, and resale value, while JLC is celebrated for its horological innovation, heritage, and intricate complications. Among watch enthusiasts, JLC is often seen as more specialized and technically superior, but Rolex holds broader appeal due to its brand recognition and reputation for robust luxury.

Spotting a fake TAG Heuer involves careful examination of several key features. Check the weight of the watch, as genuine TAG Heuer watches are typically heavier due to the use of premium materials. Look closely at the logo, engravings, and serial numbers—these should be sharp and precise, not blurry or uneven. The movement of the second hand should be smooth, as TAG Heuer watches are known for their precise movements. If in doubt, it’s always best to have the watch authenticated by a professional.

Jaeger-LeCoultre watches are expensive due to several factors:

  • In-House Movements: JLC creates its own high-quality movements, many of which are intricate and innovative.
  • Craftsmanship: Each watch is crafted by skilled artisans in JLC’s Swiss factory, known for precise attention to detail.
  • Technical Innovations: The brand has created over 1,200 in-house movements and holds many patents, reflecting their innovation.
  • Exclusive Materials: JLC uses materials like 18k gold, platinum, and precious stones, contributing to its luxury status.

These qualities ensure that JLC watches are among the finest and most prestigious in the world of horology.

Rolex watches are expensive due to the use of premium materials, meticulous manufacturing processes, and stringent quality controls. Additionally, the brand's history, association with celebrities, and the scarcity of certain models contribute to their high prices. Despite the cost, Rolex watches are seen as valuable investments due to their durability and prestige.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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