London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

TAG Heuer and Rolex are both esteemed Swiss watchmakers, but they cater to different markets and have different brand philosophies. Rolex is often considered a symbol of luxury and prestige, known for its precision, durability, and timeless designs. TAG Heuer, while also producing high-quality watches, is particularly renowned for its association with motorsports and innovation in chronographs. Whether one brand is "better" than the other is subjective and depends on personal preferences regarding style, heritage, and the intended use of the watch.

IWC watches generally hold their value well, particularly models from popular collections such as the Big Pilot, Portugieser, and Pilot’s Watches. While they may not always appreciate like some Rolex models, limited editions or historically significant pieces can command strong resale prices. The resale value of an IWC watch depends on factors like model rarity, condition, and market demand.

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

No, Tudor is not a cheap watch. While Tudor is more affordable than its parent brand Rolex, it is still considered a luxury watch brand. Tudor watches are Swiss-made, and many feature in-house movements and high-quality materials. Prices for Tudor watches typically range from a few thousand to several thousand dollars, making them accessible to those looking for luxury at a relatively lower price point compared to brands like Rolex or Patek Philippe.

Chopard is special due to its unique blend of Swiss precision, luxurious materials, and commitment to ethical craftsmanship. The brand is renowned for producing both exquisite timepieces and fine jewelry, with collections that emphasize innovation, artistry, and heritage. Key features that set Chopard apart include:

  • In-House Movements: Chopard’s L.U.C. collection showcases in-house mechanical movements, exemplifying Swiss watchmaking excellence.
  • Ethical Luxury: Chopard is a leader in sustainable luxury, using Fairmined gold and responsibly sourced gemstones, emphasizing both environmental and social responsibility.
  • Iconic Designs: The brand’s famous Happy Diamonds and Happy Sport collections, featuring free-moving diamonds within the watch face, are instantly recognizable and widely celebrated.

These elements make Chopard a brand that combines beauty, precision, and responsibility in the world of high-end luxury.

IWC and Rolex are both prestigious Swiss watch brands, but they cater to slightly different tastes. Rolex is better known for its rugged, iconic designs and strong resale value, while IWC is celebrated for its sophisticated craftsmanship and heritage in making pilot and dress watches. While both brands offer exceptional quality, Rolex has broader recognition and a stronger resale market. On the other hand, IWC is often praised for its more refined, technical movements and limited-edition pieces, making it highly regarded among watch collectors.

Generally, Tiffany & Co. and Cartier are both high-end luxury brands, and their prices can vary depending on the specific item and its materials. However, Cartier is often perceived as more expensive due to its association with high-end jewellery and watchmaking.

Yes, Franck Muller is a highly regarded luxury brand. The company is known for producing some of the most innovative and technically advanced watches in the world. Franck Muller watches are synonymous with sophistication, elegance, and exclusivity. They are handcrafted in Switzerland using premium materials, making them a status symbol among collectors and high-net-worth individuals.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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