We have been buying, selling & part-exchanging luxury watches since the 90s, with hundreds of trusted patrons.
We love matching you with your next timepiece for a price you love. Speak with the team if you are hunting for something specific.
While Chanel watches are highly regarded for their luxury and design, they are generally not considered the best choice for investment compared to other brands like Rolex or Patek Philippe. Chanel watches are known more for their timeless aesthetics and craftsmanship rather than their resale value. However, limited-edition models, especially from the J12 collection, can sometimes hold or increase their value over time due to their rarity and high demand.
Investing in a Breitling watch is often seen as worth it by those who appreciate luxury timepieces with a rich history and robust design. Breitling watches are known for their precision, durability, and aesthetic appeal. Whether for everyday wear, special occasions, or as a collector's item, a Breitling watch is a worthwhile purchase for those who value craftsmanship and timeless style.
IWC and Rolex are both prestigious Swiss watch brands, but they cater to slightly different tastes. Rolex is better known for its rugged, iconic designs and strong resale value, while IWC is celebrated for its sophisticated craftsmanship and heritage in making pilot and dress watches. While both brands offer exceptional quality, Rolex has broader recognition and a stronger resale market. On the other hand, IWC is often praised for its more refined, technical movements and limited-edition pieces, making it highly regarded among watch collectors.
The correct name is Bulgari, but the brand uses the ancient Roman alphabet where the letter "V" was used instead of "U," hence the spelling Bvlgari on its logo. Both versions refer to the same luxury brand, and "Bulgari" is the accepted pronunciation.
Yes, many Cartier watches are designed to be both durable and stylish, making them suitable for everyday wear. Models such as the Cartier Tank or the Cartier Santos are particularly popular for their versatility and classic appeal.
Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.
Buying a Rolex now is worthwhile due to the brand's enduring reputation for quality and the potential for value appreciation. Despite fluctuations in the market, Rolex watches remain a symbol of luxury and status, making them a solid investment and a cherished timepiece
In German, “Jaeger” is pronounced as "Yay-gur". The word means “hunter” and is a common surname in Germany and other German-speaking countries. In the watch brand context, “Jaeger” is combined with LeCoultre to reflect the brand's Swiss and German roots.
Visit us in store for great service and to see our amazing collection.
114 Ballards Lane, N3 2DN, London 020 8838 3655