London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

The "4 stages of Piaget's theory" pertains to the cognitive developmental stages identified by Jean Piaget, not the luxury watch brand. For clarity, Jean Piaget's stages include Sensorimotor, Preoperational, Concrete Operational, and Formal Operational stages. These stages do not relate to Piaget, the watch brand. Piaget, the luxury watchmaker, focuses on precision, luxury, and elegance rather than psychological concepts.

Baume & Mercier has a strong reputation as a Swiss luxury brand known for producing elegant, reliable watches at more accessible prices compared to other high-end Swiss brands. The company is praised for its classic, understated designs and dependable mechanical movements. It’s considered an excellent choice for those who want quality Swiss craftsmanship without paying ultra-premium prices.

Wearing a Jaeger-LeCoultre (JLC) watch reflects a preference for sophistication, precision, and understated luxury. JLC wearers often value craftsmanship and heritage over mainstream luxury status symbols, indicating a deep appreciation for fine watchmaking and innovation. Choosing JLC suggests that you have a keen eye for quality and elegance and favor technical excellence without being overtly flashy. Known as the “watchmaker’s watchmaker,” JLC conveys refined taste, an appreciation for artistry, and a respect for horological tradition.

Yes, Franck Muller watches are worth buying for collectors and enthusiasts who value bold design, technical innovation, and craftsmanship. The brand is renowned for its complex movements and distinctive aesthetics, including the iconic tonneau-shaped cases and eye-catching numerals. While they may not hold their value as consistently as some other luxury brands like Rolex or Patek Philippe, Franck Muller timepieces offer exceptional artistry and exclusivity, making them a worthwhile purchase for those seeking a statement piece or a uniquely crafted luxury watch.

Yes, anyone with the financial means can buy a Rolex. These watches are available through authorised dealers and boutiques worldwide, both in-store and online. It's important to buy from reputable sources to ensure authenticity and receive the appropriate warranty and after-sales service.

IWC is highly prestigious, often seen as a symbol of Swiss craftsmanship, innovation, and heritage. The brand is respected for its sophisticated watch designs and strong connections to aviation and military history. IWC’s prestige is further cemented by its exclusive collections, such as the Portugieser and Big Pilot, which have garnered a loyal following among enthusiasts and collectors alike.

Generally, second-hand Rolex watches can be cheaper than new ones, especially for models that are readily available. However, vintage or rare pre-owned models can be quite expensive due to their historical significance and rarity. Always ensure you purchase from a reputable dealer to guarantee authenticity.

Breitling watches are known to hold their value well, particularly models that are in high demand or limited edition. Like other luxury watch brands, the value retention of a Breitling watch can depend on factors such as model rarity, condition, and market demand. Collectors often seek out specific Breitling models, making them a potentially good investment over time.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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