London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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Rolex Day-Date 36mm 18ct Yellow Gold Presidential 118238 2000

£16,995
finance from £265.79

Rolex GMT Master II 40mm 'Rootbeer' 18ct Rose Gold Oyster 126715CHNR 2020

£29,950
finance from £468.4

Cartier De Santos ADLC 39.8mm Black Rubber WSSA0039 2025

£6,495
finance from £101.58

Audemars Piguet Royal Oak Chronograph 41mm Brown Rubber 26331OR.OO 2017

£42,995
finance from £672.42

Rolex DateJust 36mm Stainless Steel Jubilee 126234 2022

£9,995
finance from £156.32

Cartier Santos De Cartier 39.8mm Black Rubber WSSA0055 2025

£8,495
finance from £132.86

Rolex DateJust 31mm Stainless Steel Jubilee 278274 2021

£8,995
finance from £140.68

Rolex DateJust 41mm Steel & 18ct Yellow Gold Jubilee 126333 2022

£12,995
finance from £203.23

Girard-Perregaux Sea Hawk II 43mm Black Rubber Titanium 4990 Circa 2006

£2,995
finance from £46.84

Panerai Radiomir 47mm Brown Leather PAM00514 2014

£3,995 £5495
finance from £62.48

Rolex DateJust 31mm Steel & 18ct Rose Gold Jubilee 178271 2011

£11,295
finance from £176.65

Rolex Lady DateJust 26mm Steel & 18ct Yellow Gold Jubilee 69173 1996

£5,195
finance from £81.25

Rolex Sky-Dweller 42mm 18ct Rose Gold Oyster 326935 2014

£30,495
finance from £476.92

Rolex DateJust 36mm Steel & 18ct Rose Gold Jubilee 116231 2011

£9,950
finance from £155.61

Rolex Lady DateJust 28mm Steel & 18ct Rose Gold Oyster 279171 2019

£11,995
finance from £187.59

Chopard Happy Sport 36mm 18ct Rose Gold 274808-5007 2020

£19,995
finance from £312.71

Jaeger-LeCoultre Reverso Squadra Chrono GMT Black Rubber 231.L.50 Circa 2000s

£13,995
finance from £218.87

Cartier Ellipse Vintage Ladies 24mm 18ct Yellow Gold Leather 78091 Circa 1970s

£3,695
finance from £57.79

Rolex DateJust 36mm 18ct Yellow Gold Jubilee 116238 2006

£21,995
finance from £343.99

Rolex GMT-Master II 40mm 'Rootbeer' Steel & 18ct Rose Gold Oyster 126711CHNR 2022

£14,295
finance from £223.57

Rolex Yacht-Master 40mm Stainless Steel Oyster 16622 2006

£7,995
finance from £125.04

Rolex Lady DateJust 26mm 18ct Yellow Gold Presidential 69178 1989

£9,295
finance from £145.37

Cartier Ballon Bleu 42mm 18ct Rose Gold Black Leather W6900651 2012

£9,950
finance from £155.61

OMEGA Seamaster Diver 300m Chrono 44mm Stainless Steel 210.30.44.51.01.001 2023

£5,495
finance from £85.94

FAQ

Franck Muller watches are expensive due to several factors:

  • Complex Movements: Franck Muller is known for its intricate, highly complicated movements, including tourbillons and other advanced watch complications.
  • Craftsmanship: The brand emphasizes Swiss-made craftsmanship with high-quality materials such as gold, platinum, and diamonds.
  • Limited Editions: Many Franck Muller watches are produced in limited numbers, making them rare and highly coveted.
  • Design Innovation: Franck Muller is famous for its distinctive tonneau (barrel) shape and bold, avant-garde designs, which make the watches stand out in the luxury market.

These aspects of innovation, quality, and exclusivity contribute to Franck Muller's high price point.

Tudor watches are expensive due to several factors:

  • Swiss Craftsmanship: Tudor watches are made in Switzerland, adhering to strict quality standards.
  • In-House Movements: Many modern Tudor models feature in-house mechanical movements, which are precise and durable.
  • Materials: Tudor uses high-quality materials like stainless steel, ceramic, and sapphire crystal, contributing to their durability and luxury status.
  • Heritage: Tudor has a rich history tied to Rolex, which adds to its prestige and desirability.

Though Tudor is more affordable than Rolex, the brand’s dedication to craftsmanship and quality ensures a high price point.

Hublot and Panerai are both luxury brands, but they cater to different tastes.

  • Hublot is known for its fusion of materials, avant-garde designs, and bold aesthetics, appealing to those who like modern, trend-setting timepieces.
  • Panerai offers a more classic design rooted in military history, with a focus on rugged elegance and durability.

Neither is objectively "better" than the other; the choice depends on whether you prefer Hublot’s flashy and contemporary style or Panerai’s timeless, robust design. Both brands offer high-quality craftsmanship and innovation, but their styles are very different.

TAG Heuer and Rolex are both esteemed Swiss watchmakers, but they cater to different markets and have different brand philosophies. Rolex is often considered a symbol of luxury and prestige, known for its precision, durability, and timeless designs. TAG Heuer, while also producing high-quality watches, is particularly renowned for its association with motorsports and innovation in chronographs. Whether one brand is "better" than the other is subjective and depends on personal preferences regarding style, heritage, and the intended use of the watch.

Spotting a fake TAG Heuer involves careful examination of several key features. Check the weight of the watch, as genuine TAG Heuer watches are typically heavier due to the use of premium materials. Look closely at the logo, engravings, and serial numbers—these should be sharp and precise, not blurry or uneven. The movement of the second hand should be smooth, as TAG Heuer watches are known for their precise movements. If in doubt, it’s always best to have the watch authenticated by a professional.

The Panerai Luminor is arguably the most sought-after collection. Specifically, models like the Luminor Submersible and Luminor Marina are highly popular due to their robust build and iconic design. Limited-edition models and historical pieces, such as the Luminor 1950, are particularly coveted by collectors. The demand for Panerai watches often increases with special editions and collaborations, further enhancing their desirability.

Hublot is far from being a cheap brand. It is a luxury watchmaker known for its high-end, innovative designs and use of premium materials. Hublot's watches are priced accordingly, reflecting the brand's position in the upper echelons of the watchmaking industry.

 

In a symbolic sense, Omega and Alpha are equally powerful but in different ways—Alpha signifies beginnings and leadership, while Omega represents completion and mastery. In the world of luxury watches, Omega stands out as a powerful brand, embodying both innovation (Alpha) and perfection (Omega).

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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