London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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FAQ

IWC stands for International Watch Company. The brand was founded in 1868 by American watchmaker Florentine Ariosto Jones in Schaffhausen, Switzerland. IWC blends American entrepreneurial spirit with Swiss precision, producing high-quality mechanical timepieces known for their engineering and craftsmanship.

Cartier watches are priced at a premium, reflecting their luxury status, high-quality materials, and intricate craftsmanship. While some may view them as overpriced, others see the value in their design, heritage, and the prestige associated with the brand.

Hublot is far from being a cheap brand. It is a luxury watchmaker known for its high-end, innovative designs and use of premium materials. Hublot's watches are priced accordingly, reflecting the brand's position in the upper echelons of the watchmaking industry.

 

The Panerai Luminor is arguably the most sought-after collection. Specifically, models like the Luminor Submersible and Luminor Marina are highly popular due to their robust build and iconic design. Limited-edition models and historical pieces, such as the Luminor 1950, are particularly coveted by collectors. The demand for Panerai watches often increases with special editions and collaborations, further enhancing their desirability.

A person who wears a Breitling watch is often someone who values precision, adventure, and style. Breitling watches are popular among aviation professionals, divers, and those with an active lifestyle. The wearer typically appreciates the blend of rugged durability and sophisticated design, making a statement of confidence and attention to detail.

Chanel is an independent, privately-owned company, still controlled by the Wertheimer family, descendants of the original partners of Gabrielle "Coco" Chanel. Chanel watches are part of Chanel’s broader portfolio, which includes fashion, fragrance, and accessories, and they are produced under the Chanel brand umbrella.

Both Panerai and IWC are high-end Swiss watch brands, and choosing between the two depends on personal taste and what you value in a watch.

  • Panerai is known for its military history, distinctive large case designs, and Italian flair, making it ideal for those who want a bold, instantly recognizable watch.
  • IWC (International Watch Company) is famous for its understated elegance, precision engineering, and focus on aviation and pilot watches.

In terms of quality, both brands are comparable. IWC tends to focus on technical innovation and fine watchmaking, while Panerai leans more towards heritage and bold aesthetics. The "better" brand depends on which style and features appeal to you.

Yes, Piaget is undeniably a luxury brand. Established in 1874, Piaget has built a prestigious reputation for creating exquisite watches and jewelry. The brand is known for its dedication to craftsmanship, producing some of the world's thinnest mechanical watches, and using high-quality materials such as gold, diamonds, and precious stones. Piaget’s timepieces are a symbol of elegance, innovation, and luxury, making it a highly sought-after brand among collectors and enthusiasts.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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