London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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Rolex GMT-Master II 40mm 'Pepsi' Stainless Steel Jubilee 126710BLRO 2018

£15,795
finance from £247.02

Rolex DateJust 31mm Steel & 18ct Rose Gold Jubilee 178271 2011

£11,295
finance from £176.65

Rolex Day-Date 36mm 18ct Yellow Gold Presidential 118238 2015

£27,995
finance from £437.83

Rolex Cosmograph Daytona 40mm Stainless Steel Oyster 16520 1996

£18,995
finance from £297.07

Rolex Lady DateJust 26mm Steel & 18ct Yellow Gold Jubilee 69173 1996

£5,195
finance from £81.25

Rolex Sky-Dweller 42mm 18ct Rose Gold Oyster 326935 2014

£30,495
finance from £476.92

Rolex DateJust 36mm Steel & 18ct Yellow Gold Oyster 126233 2020

£13,495
finance from £211.05

Rolex DateJust 36mm Steel & 18ct Rose Gold Jubilee 116231 2011

£9,950
finance from £155.61

Rolex Lady DateJust 28mm Steel & 18ct Rose Gold Oyster 279171 2019

£11,995
finance from £187.59

Patek Philippe Twenty-4 36mm Stainless Steel 7300/1200A 2024 UNWORN

£18,995
finance from £297.07

Rolex Lady DateJust 26mm 18ct Yellow Gold Presidential 69178 1993

£9,795
finance from £153.19

Rolex Yacht-Master II 44mm 18ct Yellow Gold Oyster 116688 2015

£26,895
finance from £420.62

Rolex DateJust 41mm Stainless Steel Oyster 116300 2013

£6,695
finance from £104.71

Rolex Day-Date 36mm 18ct Yellow Gold Presidential 18238 1991

£15,295
finance from £239.2

Chopard Happy Sport 36mm 18ct Rose Gold 274808-5007 2020

£19,995
finance from £312.71

Jaeger-LeCoultre Reverso Squadra Chrono GMT Black Rubber 231.L.50 Circa 2000s

£13,995
finance from £218.87

Breitling Avenger Hurricane 50mmx17mm Black Rubber XB1210E4 2021

£3,845
finance from £60.13

Patek Philippe Twenty-4 25mmx30mm 18ct Rose Gold 4910/11 2015

£21,995
finance from £343.99

Panerai Radiomir 45mm Brown Leather PAM00610 2017

£4,195
finance from £65.61

Cartier Ellipse Vintage Ladies 24mm 18ct Yellow Gold Leather 78091 Circa 1970s

£3,695
finance from £57.79

Rolex Day-Date 36mm 18ct Yellow Gold Presidential 118388 2001

£28,995
finance from £453.46

Rolex Submariner 40mm Steel & 18ct Yellow Gold Oyster 116613LB 2016

£11,495
finance from £179.77

Rolex DateJust 36mm 18ct Yellow Gold Jubilee 116238 2006

£22,495 £22995
finance from £351.81

Cartier Santos De Cartier 39.8mm Stainless Steel WSSA0062 2025

£6,495
finance from £101.58

FAQ

Yes, Baume & Mercier is considered a luxury watch brand. Established in 1830, the Swiss brand is known for its elegant, high-quality timepieces that offer a balance between refined design and precision craftsmanship. Although Baume & Mercier is positioned as a more accessible luxury brand compared to others like Rolex or Patek Philippe, it maintains its place in the luxury market through Swiss-made movements and a strong heritage of watchmaking.

Buying a Rolex now is worthwhile due to the brand's enduring reputation for quality and the potential for value appreciation. Despite fluctuations in the market, Rolex watches remain a symbol of luxury and status, making them a solid investment and a cherished timepiece

A person who wears a Breitling watch is often someone who values precision, adventure, and style. Breitling watches are popular among aviation professionals, divers, and those with an active lifestyle. The wearer typically appreciates the blend of rugged durability and sophisticated design, making a statement of confidence and attention to detail.

Buying a Cartier watch is considered worth it for many due to its timeless design, superior craftsmanship, and the brand's prestigious reputation. Cartier watches often retain their value well and can be a worthwhile investment for those who appreciate luxury timepieces.

Both Baume & Mercier and Oris are highly regarded Swiss watchmakers, but they cater to slightly different markets:

  • Baume & Mercier focuses on elegance and classic design, with a reputation for refined dress watches and a strong heritage.
  • Oris is known for its robust tool watches, especially in the diving and aviation categories.

In terms of quality, both brands are comparable, offering Swiss-made movements and fine craftsmanship. The choice between the two depends on whether you prefer Baume & Mercier’s elegant style or Oris’ more functional, tool-oriented designs.

Hublot and Panerai are both luxury brands, but they cater to different tastes.

  • Hublot is known for its fusion of materials, avant-garde designs, and bold aesthetics, appealing to those who like modern, trend-setting timepieces.
  • Panerai offers a more classic design rooted in military history, with a focus on rugged elegance and durability.

Neither is objectively "better" than the other; the choice depends on whether you prefer Hublot’s flashy and contemporary style or Panerai’s timeless, robust design. Both brands offer high-quality craftsmanship and innovation, but their styles are very different.

Yes, Tudor is still made by Rolex. Tudor was established by Hans Wilsdorf, the founder of Rolex, in 1926 as a more affordable alternative to Rolex. While Tudor operates independently, the brand benefits from Rolex's expertise in terms of design, production, and quality control. Tudor watches often share many design elements with Rolex, but they feature different movements and materials to make them more accessible.

Yes, Breitling is undoubtedly considered a luxury watch brand. Established in 1884, Breitling has built a reputation for producing high-quality timepieces that combine precision engineering with elegant design. Their watches are often favoured by professionals, especially in the fields of aviation and diving, which further cements their status as a luxury brand.

The Diamond Box

Visit us in store for great service and to see our amazing collection.

114 Ballards Lane, N3 2DN, London 020 8838 3655

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