London Watch show
We’re at the London Watch show!
The retail shop is closed on Friday 18th & Saturday 19th whilst we exhibit at The London Watch Show. Come visit our stand! or simply buy online.
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Watches

We offer a carefully curated selection of premium watches that combine technical perfection with uncompromising style. Browse the emblematic designs of Cartier and Rolex for signature timepieces, designed to offer the wearer unparalleled utility and grace. This is timekeeping at its most rare and innovative. Can’t find the watch you have been desperately looking for? Contact us through our find a watch page and we’ll do everything we can to source it for you.

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Cartier Pasha Seatimer 40mm Stainless Steel W31080M7/2790 Circa 2010

£2,995
finance from £46.84

Cartier Calibre De Cartier 42mm Black Leather W7100014/3299 Circa 2011

£3,495
finance from £54.66

Hublot Big Bang Chronograph 44mm Black Leather 301.PM.1780.RX Circa 2015

£10,495 £10995
finance from £164.14

Rolex Lady DateJust 26mm Stainless Steel Jubilee 179174 2007

£5,995
finance from £93.76

Rolex DateJust 36mm Steel & 18ct Yellow Gold Jubilee 16233 1989

£4,995
finance from £78.12

Cartier Calibre De Cartier 42mm Black Leather W7100007 Circa 2010

£10,495 £10995
finance from £164.14

TAG Heuer Grand Carrera 42mm Stainless Steel Black Leather WAV5112 2008

£2,295
finance from £35.89

Rolex Explorer II 40mm Stainless Steel Oyster 16550 1986

£7,495 £7995
finance from £117.22

Maurice Lacroix AIKON 39mm Stainless Steel Al6007-SS002 2024

£1,795
finance from £28.07

Chopard Happy Diamond 25mm 18ct Yellow Gold 5089/5 Circa 1990s

£5,995
finance from £93.76

Hublot Classic Fusion 38mm Black Leather 565.NX.1170.LR 2014

£4,195
finance from £65.61

Chanel J12 38mm Black Ceramic Bracelet H0685 Circa 2006

£2,295
finance from £35.89

Zenith Chronomaster Open Automatic 39.5mm Stainless Steel 03.3300.3604/21.M3300

£5,995
finance from £93.76

Audemars Piguet Royal Oak 36mm Red Leather 14800BA Circa 1998

£15,950
finance from £249.45

Chopard Imperiale 32mm 18ct Yellow Gold 38/3225-23 2012

£10,495 £10995
finance from £164.14

Piaget Automatic Date 33mm 18ct Yellow Gold 13401 A6

£7,495 £7995
finance from £117.22

OMEGA Vintage 33mm Stainless Steel Black Leather 2495-14

£1,795
finance from £28.07

Rolex DateJust 36mm Stainless Steel Jubilee 16233 1993

£5,195
finance from £81.25

Cartier Tank Francaise 20mm Stainless Steel W51008Q3/2384 Circa 2005

£2,495
finance from £39.02

Breitling Superocean 44 Steel & 18ct Rose Gold Brown Leather C17391 Circa 2013

£3,995
finance from £62.48

Rolex Lady DateJust 26mm Stainless Steel Jubilee 179174 2012

£5,795
finance from £90.63

Ebel Sport Classic Gents 24mm Steel & 18ct Yellow Gold 184925

£1,995
finance from £31.2

Cartier Panthere Vendome 27mm 18ct Yellow Gold 8396

£10,995
finance from £171.96

Cartier Santos Vendome 27mm Steel & 18ct Yellow Gold 8191 Circa 1990s

£2,495
finance from £39.02

FAQ

Franck Muller watches are worth the investment for collectors and enthusiasts who appreciate intricate watch complications, high-quality craftsmanship, and unique designs. The brand is famous for creating some of the most complex timepieces in the world, which makes it a favorite among those who value horological innovation. Although they might not hold their value as consistently as brands like Rolex or Patek Philippe, Franck Muller watches offer unparalleled artistry and exclusivity.

The "4 stages of Piaget's theory" pertains to the cognitive developmental stages identified by Jean Piaget, not the luxury watch brand. For clarity, Jean Piaget's stages include Sensorimotor, Preoperational, Concrete Operational, and Formal Operational stages. These stages do not relate to Piaget, the watch brand. Piaget, the luxury watchmaker, focuses on precision, luxury, and elegance rather than psychological concepts.

Whether Cartier is better than Rolex depends on personal preference. Cartier is renowned for its timeless design and elegance, often appealing to those who value fashion and sophistication. Rolex, on the other hand, is celebrated for its precision, durability, and functionality, particularly appealing to those who appreciate technical excellence in watchmaking.

No, TAG Heuer is not owned by Rolex. TAG Heuer is a Swiss luxury watch brand that is owned by LVMH (Moët Hennessy Louis Vuitton), a French multinational conglomerate specializing in luxury goods. Rolex, on the other hand, is an independent, privately-owned Swiss watchmaker with no affiliation to TAG Heuer.

IWC watches generally hold their value well, particularly models from popular collections such as the Big Pilot, Portugieser, and Pilot’s Watches. While they may not always appreciate like some Rolex models, limited editions or historically significant pieces can command strong resale prices. The resale value of an IWC watch depends on factors like model rarity, condition, and market demand.

IWC watches are expensive due to several factors:

  • Swiss Craftsmanship: IWC is known for its meticulous attention to detail and precision in watchmaking.
  • In-House Movements: Many IWC watches feature in-house calibers, which are developed and manufactured to meet the highest standards of horology.
  • Premium Materials: IWC uses top-quality materials such as 18k gold, ceramic, and titanium, ensuring both durability and luxury.
  • Heritage and Innovation: With over 150 years of history, IWC is renowned for combining classic watchmaking techniques with innovative engineering.

These aspects of quality and exclusivity contribute to IWC's high price point.

Rolex watches are expensive due to the use of premium materials, meticulous manufacturing processes, and stringent quality controls. Additionally, the brand's history, association with celebrities, and the scarcity of certain models contribute to their high prices. Despite the cost, Rolex watches are seen as valuable investments due to their durability and prestige.

The most affordable Rolex watch typically starts around $5,000 / £4,000. This price reflects the brand's commitment to superior quality and the precision of Swiss craftsmanship. Buyers are investing not only in a luxury timepiece but also in a product built to last for generations.

The Diamond Box

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114 Ballards Lane, N3 2DN, London 020 8838 3655

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